Carbonated Fruit Beverages

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Production Capacity : 6 lakh bottles of 200 mL cap./annum

Uploaded on : March 2009


Product and its Applications

Carbonated soft drinks are known for their thirst quenching and refreshing properties. However, they lack nutritional content. On the other hand, fruit juices, packed in cans, bottles or pouches are also very popular in the country which contain the nourishing properties and goodness of the fruit. Carbonated fruit based beverage is a new concept which provides nutritional elements of the fruit along with natural pigments and flavour in addition to carbonation effects.


Market Potential

There is well established market for carbonated soft drinks. The fruit juice/pulp based carbonated beverage is expected to beget a rousing response in the market. Like other fruits amla, a rich source of Vitamin C produces an excellent relishing drink.


Basis and Presumption

  • The unit proposes to work at least 300 days per annum on single shift basis.
  • The unit can achieve its full capacity utilization during the 2nd year of operation.
  • The wages for skilled workers is taken as per prevailing rates in this type of industry.
  • Interest rate for total capital investment is calculated @ 12% per annum.
  • The entrepreneur is expected to raise 20-25% of the capital as margin money.
  • The unit proposes to construct its own building as per FPO requirements.
  • Costs of machinery and equipment are based on average prices enquired from machinery manufacturers.

Implementation schedule

Project implementation will take a period of 8 months. Break-up of the activities and relative time for each activity is shown below:

Scheme preparation and approval 01 month
SSI provisional registration 1-2 months
Sanction of financial supports etc 2-5 months
Installation of machinery and power connection 6-8 months
Trial run and production 01 month

Technical aspects


Process of Manufacture

Fruits like amla, grape, jamun, lime, phalsa can be used. Fully ripe sound fruits are selected. These are washed and juice/pulp extracted. Further process involves preparation of fruit syrup base, carbonation by post mix method, heat processing, cooling and packaging in 200 mL bottles.


Quality Control and Standards

As per FPO specifications.


Pollution Control

There is no major pollution problem associated with this industry except for disposal of waste which should be managed appropriately. The entrepreneurs are advised to take "No Objection Certificate" from the State Pollution Control Board.


Energy Conservation

The fuel for the steam generation in the boiler is coal or LDO depending upon the type of boiler. Proper care should be taken while utilising the fuel for the steam production. There should be no leakage of steam in the pipe lines and adequate insulation should be provided.


Production Capacity

Quantity 6 lakh bottles /annum
Installed capacity 1.7 lakh Litres
Optimum capacity utilization 70%
Working days 300/annum
Manpower 17
Utilities  
Motive Power 15 kWH
Water 25 kL/day

Financial Aspects


Fixed Capital


Land & Building

Particulars

Amount (Rs. lakh)

Land 400 m 2 01.10
Built up area 250 m 2 09.90
Total cost of land and building 11.00

Machinery and Equipment

Description

Amount

Washing tank, fruit mill, hydraulic juice extractor, steam jacketing kettles (3),boiler, carbonation unit, mixing tank, pasteurizer, crown corking machine, pH meter, weighing scales, labelling machine, bottle washing unit, refractometer, laboratory equipment. 18.00
Erection & electrification of machinery & equipment @10% cost 01.80
Office furniture & fixtures 01.20
Total 21.00

Pre-operative Expenses

Consultancy fee, project report, deposits with electricity department etc 01.00 (Rs. lakh)

Total Fixed Capital

(9.1.1+9.1.2+9.1.3) 33.00 (Rs. lakh)

Recurring expenses per annum


Personnel

Designation

No.

Salary Per month

Amount

Factory Manager 1 12,000 01.44
Production supervisor 1 08,000 00.96
Office Assistants 2 06,000 01.44
Mechanic/ Technician 1 05,000 00.60
Skilled workers 4 04,000 01.92
Unskilled workers 8 03,500 03.36
      09.72
Perquisites @15 %     01.46
Total   17   11.18

Raw Material including packaging materials

Particulars

Qty (t)

Rate/t (Rs.)

Amount (Rs. lakh)

Fruits 40 10,000 04.00
Sugar 14 22,000 03.08
Citric acid 0.25 160,000 00.40
Bottles 6.05 lakh 4/ each 24.20
Crown corks 6.05 lakh -- 02.88
Labels 6.00 lakh -- 03.00
Chemicals LS LS 01.10
Cartons (24 bottles cap.) 25,000 14 each 03.50
Carbon dioxide gas -- -- 00.84
Total     43.00

Utilities

Particulars

Amount (Rs. lakh)

Power 02.90
Water 00.20
Coal 03.90
Total 07.20

Other Contingent Expenses

Particulars

Amount

Repairs and maintenance @10% 01.98
Consumables & spares, others 00.58
Transport & travel 00.45
Publicity, postage, telephone 00.80
Insurance @1% 00.31
Total 04.12

Total Recurring Expenditure

(9.2.1 + 9.2.2 + 9.2.3 + 9.2.4) 65.50 (Rs. lakh)

Working Capital

Recurring expenses for 3 months 16.40 (Rs. lakh)

Total Capital Investment

  Amount (Rs. lakh)
Fixed capital (Refer 9.1.4) 33.00
Working capital (Refer 9.3) 16.40
Total 49.40

Financial Analysis


Cost of Production (per annum)

  Amount (Rs. lakh)
Recurring expenses (Refer 9.2.5) 65.50
Depreciation on building @ 5% 00.45
Depreciation on machinery @10% 01.88
Depreciation on furniture @ 20% 00.24
Interest on Capital Investment @ 12% 05.93
Total 74.00

Sale Proceeds (Turnover) per year


Item

Qty

Rate (Rs.)

Amount

Carbonated beverage in 200 mL bottles 600,000 11.00 66.00
Refund of empty bottles 600,000 3.50 21.00
Total     87.00

Net Profit per year

   

= Sales – Cost of production
= 87.00 - 74.00
= Rs. 13 lakh


Net Profit Ratio

   

Net profit x 100
---------------------

Sales


13 x 100
---------------

87

= 14.95 %


Rate of Return on Investment

   

Net profit x 100
------------------------

Capital Investment


13 x 100
-------------

49.4

= 26.3%


Annual Fixed Cost

 

Amount (Rs. Lakh)

All depreciations 02.57
Interest 05.93
40% of salary, wages, utility, contingency 08.80
Insurance 17.61
Total 17.61


Break even Point

   

Annual Fixed Cost x 100
---------------------------------

Annual Fixed Cost + Profit


17.61 x 100
------------------

17.61 + 13

= 57.53%


Addresses of Machinery and Equipment Suppliers

  • B.Sen Barry & Co.
    65/11, New Rohtak Road
    New Delhi – 110 005
  • Macneill and Magor Ltd.
    4, Mangoe Lane
    Kolkata – 700 001
  • Bajaj Maschinen Pvt. Ltd.
    7/20-7/27 Jai Laxmi Industrial Estate, Site IV,
    Sahibabad Industrial Area - 201010
    Dist.Ghaziabad, UP
  • M/s Gee Gee Foods & Packaging Co. (P) Ltd.
    B -188/2, Savitri Nagar, Malviya Nagar
    New Delhi -110017
    Email: swantour@satyam.net.in
  • M/s D.K. Barry & Co. (P) Ltd.
    11/35, West Punjabi Bagh,
    New Delhi -110026
    Email: dheerajbahry@rediffmail.com
  • M/s Azad Engineering Company
    C-83, B.S. Road , Indl Area,
    Ghazibad -201009
    Email: azadeng@satyam.net.in / azadenggco@hotmail.com
  • M/s M. Son Industries
    D -33, Sector 2
    Noida -201301
    Email: mson@nda.vsnl.net.in
  • M/s Sanjivan Industries
    A -13, Karimsheth Indl. Estate,
    Wagdevi Nagar, Near Valishali Nagar
    Dahisar (E), Mumbai -400068
    Email: sanjivanind@roltanet.com
  • M/s Biotech & Food Systems (P) Ltd.
    435 –P, Sector 14,
    Gurgaon -122001
    Email: dharamwal@yahoo.com
  • M/s Pharmalab India Pvt. Ltd.
    Star Metal Compound,
    LBS Marg, Vikroli (W)
    Mumbai -400083
    Email: mkt@pharmalab.com
  • M/s Larsen & Toubro Ltd
    L &T House, Ballard Estate,
    Mumbai -400001
    Web: www.larsontoubro.com
  • M/s Hardikar's Fruit Processing Pvt. Ltd.
    13, Himalaya Apartments,
    Lane No.3, Dahanukar Col. Kothrud,
    Pune -411038
    Email: mangofun@pn3.vsnl.net.in
  • M/s Shiv Engineers
    Patel Avenue , Plot No. 165, Flat No.1,
    Right Bhusari Colony, Paud Road ,
    Pune -411038
    Email: shivenginerrs@rediffmail.com
  • M/s Geeta Food Engineering
    Plot No. C-7/1, TTC Indl Area,
    Pawane MIDC, Thane – Belapur Road ,
    Behind Savita Chemical
    Navi –Mumbai -400705
    Email: geetafoodengg@yahoo.co.in
  • Batliboi Engineers ( Bangalore ) Pvt. Ltd.
    99/2&3, N.R.Road
    Bangalore – 560 002
  • Raylon Metal Works
    Kondivitta Lane
    Post Box 17426
    J.B.Nagar, Andheri (E)
    Mumbai – 400 059
  • Narangs Corporation
    P-25/90 Connaught Place
    New Delhi – 110001
  • Grovers Pvt. Ltd.
    223, Kaliandas Udyog Bhavan
    Prabhadevi
    Mumbai – 400 025
  • D.P.Pulverisers,
    Nagindas Master Road , Behind Museum, Fort
    Mumbai – 400 001
  • Sri Venkateswara Industries,
    Yadavgiri Industrial Estate,
    Mysore – 570 002

Contact for more information

Information Manager
TIMEIS Project
E-mail: timeis@ficci.com